They are happy to help you create volatile contentTuesday September. Content Marketer Eva and Online Marketer Marthe attend the Influencer Marketing Event in Utrecht. This day was as the name suggests. All about influencer marketing. The main question that was answer was: how can influencer marketing best be us De […]
Daily Archives: March 23, 2023
49 posts
Understanding why users are on a platform is important to convey a message that brings real value. Once this is clear, you should think about which use of ephemeral content best suits your company and target group. Do videos or images better suit your company For products, images often make […]
Because the content disappears after one day, there is a certain pressure and exclusivity behind it. This pressure ensures that the app is constantly check so that consumers can be sure that they are not missing anything. Actually, ephemeral content is a psychological trick. You’ve probably heard of FOMO, Fear […]
The focus on direct, rocksolid conversion is decreasing, making longterm visions more important. Curious about our strategy and how we set up campaigns bas on these models and theories, we would like to get in touch with you! Now you probably have the question “what is the ideal budget distribution” […]
What do we mean by this? Create your own segments bas on certain conditions to which an automatically generat email is sent. You can start small with this, such as an email when new products are add to the webshop or a birthday. However, there is much more data behind […]
Do phase The Do phase therefore focuses on the hard conversion, such as the transaction or a reservation. The correct metrics for this phase may already be clear, but here is an overview of some possible KPIs: Ecommerce conversion rate ROAS Return on ad spent Gain. Cart abandoners What you […]
We again advise not to use interruption marketing alone. People are actively looking for a solution, so use this search behavior to respond to this with online marketing. The focus in terms of assessment is therefore more on the number of conversions, the ROAS and the ROI. What we often […]
But there is a line between how to do it and how not to do it. This difference has a drastic effect on the value of your backlinks. That’s why we’re going to talk to you about whitehat link building. What does ‘whitehat’ link building mean? The term “whitehat” is […]
This makes everything easy to find and we can tell you: that is very pleasant as a marketer. As mention, Majestic focuses on detecting backlinks, but that is precisely the thing that MOZ is less good at. As far as we’re concern, that’s fine, because that way all our marketing […]
We use several marketing tools to ensure that all our link building runs smoothly. Majestic, MOZ and Ahrefs are tools that our online marketers use regularly. We’ll tell you more about what these sites are good at! Fortunately, our marketers know exactly which tool to use for which purpose, so […]
