A brand strategy is a plan that helps a brand become recognizable, attract attention, and inspire trust in people. It is like a map that shows how a company will develop and speak to its audience to become successful.
Dive into the work of a strategist with the course “Brand Strategy: You won’t just study the theory How to Develop Strategies That Work .” In just 4 months, you’ll go from the basics to creating your own brand strategy under the guidance of experts.
The program will make you a strong strategist
In this course, we have combined the experience of 20+ strategists pitcairn island business email list from the agencies Rodnaya Rech, Leo Burnett Moscow and other companies to teach you how to create strategies that really work. Mentors will work with students of the full course format: support, check homework, give feedback and conduct review sessions.
You won’t just study the theory – you’ll master key tools, learn how to develop strategies and apply them in real projects.
- create briefs and understand brand needs;
- analyze trends, the market we’ll focus on the block editor and formulate insights;
- conduct research and apply the results to create brand platforms;
- develop approaches to brand positioning;
- conduct strategy sessions with clients.
The final project is a ready-made brand strategy that will allow you to apply for a job at top agencies.
Course author – Vika KireychenkoYou won’t just study the theory
Lead strategist with 11 years of experience. Created successful strategies for McDonald’s, Heinz, VTB, MTS, Pepsi, Leroy Merlin.
We don’t just teach – we help build a career
Already during the course you will:
- understand your competencies, set goals and develop a growth plan;
- you will put together a strong resume and portfolio;
- receive career advice from course europe email authors and HR experts;
- You will be included in the database of creative specialists of the hr angels career platform.
Students who defend their diploma with excellent marks will receive a letter of recommendation and will be included in the database of the best specialists. You will also get into the closed club of mads graduates – it has 2100+ marketers, creators and strategists.
