Improving the visual clarity of your pages can improve the experience for people with a variety of sight impairments, learning difficulties and other needs.
Here’s a quick list of some of the most important techniques for increasing visual clarity:
- Contrast: The difference in brightness overseas data between elements and their backgrounds and/or adjacent elements.
- Visual hierarchy: Using subheadings, text, bullet point lists and other elements to create a clear visual hierarchy throughout each page.
- Element size: Firstly, making sure all elements on the page are large enough, but also sizing individual elements to prioritise the most important things on the page.
- Space: Placing enough space between elements on the page to make them distinguishable and the page visually navigable.
- Text size: Ensuring text is large enough and enabling users to zoom or increase text size without breaking the layout of your pages.
- Legible fonts: Choosing fonts that are legible, clear and as easy to read as possible.
- Text styles: Using line heights with sufficient letter spacing and word spacing.
As you can see, these techniques are good practice for all users. Also, keep in mind that all users deal with situational impairments from time to time. For example, people using their devices outside during daylight hours will struggle to see low-contrast pages.
Accessibility software provider, AudioEye explains that colour contrast “can be the difference between a site that is easy to read and navigate and one that is completely illegible” for people with visual impairments.
Source
For more information, take a look at the W3C documentation on accessibility requirements for people with low vision.
Image file names, alt text & captions
Image file names, alt text and captions can ideas for businesses to grow their email list provide users, screen readers and search engines with important context about the images on your page.
Google has plenty of guidance on image accessibility for users and SEO, including one appropriately titled How accessible design helps everyone.
It runs through the essentials of file names, alt text and captions for images. It also explains how you can use elements like file names to provide helpful context for groups of images, such as a series of images illustrating steps in an instructional post.
Most screen readers will ignore
The filename of an image if you provide alt text. However belgium business directory descriptive image filenames are still good practice and they’ll help with SEO, especially when it comes to image searches.
Make sure your alt text describes each image within the context you’re using it. Screen readers will also read image captions so use them to add more info, not simply repeat your alt text.
According to data from Baymard Institute, 82% of websites have compliance issues with image accessibility. This is one of the most prevalent areas where website owners need to address accessibility issues.
