She is responsible for digital content marketing strategy and has built this theme at Pfizer over the past few months. Even if you’re not in the pharmaceutical industry you can learn a lot from questions like How do you set up content marketing from scratch How important are internal actors How do you get them on board How does Pfizer measure the success of indirect sales Enjoy listening. As always I welcome comments and comments. Do you have a topic you’d like to feature then feel free to strike up a conversation with me. Personal details Work as Content Strategy Manager at Pfizer Pharma GmbH in Berlin since . There she was responsible for developing the German-wide digital content marketing strategy for products in the areas of Internal.
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