To successfully integrate a WordPress-based online store (without the WooCommerce plugin) into Merchant Center, the first step is always to incorporate structured data into your site.
Plugins like Yoast SEO
Math Rank are key to ensuring they’re properly configured. Failure to do so can result in Merchant Center rejecting your products.
Next, you’ll need to validate your special database domain using one of the methods mentioned above. The Insert Headers and Footers plugin simplifies this process.
Next, you’ll need to set up your product feed
You can do this manually, in spreadsheet format, or automatically with a plugin. WP All Export , for example, exports your products from WordPress in a american samoa business directory WordPress-compatible format (XML or CSV). Product Feed Pro and Google Product Feed also perform this function.
Linking with WordPress + WooCommerce
On the other hand, having a virtual store that uses WooCommerce simplifies linking with Merchant Center.
The first step to integrating them (as you may already know) is to make sure your page includes all the necessary information why should businesses focus on niche marketing strategies? and, if possible, structured data. Once you’ve done that, install a plugin developed by WooCommerce and Google for this integration: Google Listings & Ads .
Find this plugin in the WordPress repository and install it. Then, in the WordPress menu, go to “Marketing” → “Google Listings and Ads.” The platform’s wizard will provide instructions on how to sync your Google Ads and Merchant Center accounts with your e-commerce site. Among other things, you’ll need to provide your Merchant Center account details and verify your domain on the Merchant Center platform.
