Change at the top of the MullenLowe Group agency network. As the Interpublic subsidiary announced yesterday , Kristen Cavallo will be the new global CEO of MullenLowe Group, replacing Alex Leikikh . Cavallo’s predecessor will assume a new role in the MullenLowe Group parent company and will remain linked in any case to the Interpublic agency network as president. In fact, the new CEO of MullenLowe Group will report directly to Leikikh. Cavallo is by no means a stranger to the MullenLowe Group. In 1994, the new CEO of the Interpublic subsidiary began her professional career in advertising at the American agency Mullen. She then signed with Interpublic subsidiary The Martin Agency before returning to Mullen in 2011 as chief treatment officer.
Cavallo will be responsible for the business
Cavallo will combine his new position with the leadership of The Martin Agency. As CEO of MullenLowe Group, of 20 agencies in 13 different category email list countries (including the Spanish agency LOLA MullenLowe ). MullenLowe Group’s central hubs are in the United States, London, Bomby, Singapore and Bogotá. The agency network has clients such as Unilever, KFC, Bayer, Ferrero and Harley-Davidson in its portfolio. “Kristen is the ideal person to build on what our teams have achieved at MullenLowe ,” said Philippe Krakowsky, CEO of IPG .. «The agency is consistently recognized for being among the highest performing networks in terms of effectiveness and creative return on investment for our clients. Kristen’s experience leading creative organizations to the highest levels of success and growth will be a great asset to all MullenLowe partners.
Alex Leikik will be president of MullenLowe Group
Mullen is where I fell in love with advertising ,” Cavallo confesses. “And the biggest risks and deepest rewards of my career happened TW Lists at Martin. “I am very excited for this opportunity to work with both of them, because I can practice the profession I love with the people I love,” he adds. For his part, Alex Leikikh, Cavallo’s predecessor, will become president of MullenLowe Group and will also assume the role of executive vice president of Interpublic. In this new position, Leikikh will oversee all of the holding company’s creative agencies operating in the United States, including Campbell-Ewald, Carmichael Lynch, Deutsch, The Martin Agency, Tierney and of course MullenLowe Group. « Both Kristen and The Martin Agency know exactly who they are.