Academy of additional professional education DPO (Moscow) is an educational How to sell 200 courses a day and platform for professional retraining and advanced training. Studying online, you can not only improve your current qualifications, but also master a new useful profession.
Course teachers, like students, are not tied to one place, work from home and conduct lectures via Skype.
The main source of applications is the company’s website , where you can select, calculate the cost and pay for a course. Demand for purchasing courses is always high, up to 200 applications are received per day, which are processed by 50 employees.
The previous integration with the site did not work correctly – new applications arrived in amoCRM with a delay of 5-10 minutes. The problem was fixed using custom integration and some other tools.
How to integrate 1023 website pages with amoCRM
1023 — that’s how many pages the customer had on their website at the time of integration. Pages with different areas, tasks, and professions. It was necessary to integrate these pages with amoCRM so that new requests would instantly appear in amoCRM using a complex algorithm that includes repeat deals, quick deals, and redirects to other managers.
Due to the fact that the old integration worked poorly, a new request would only appear in the the most powerful backlinks for seo and how to get them
system after 5-10 minutes, which is unacceptable for this business segment.
After setup, a deal is automatically creat. For each request from the website in amoCRM and a responsible person is assign
Requests are check. For duplicates, and the manager is task with contacting the client. The problem with delays in forwarding requests and waiting for. Managers has been eliminat . New requests instantly appear in amoCRM.
Each direction has its own funnel
In each funnel we have set up:
- Change of the person responsible when moving to the required stage or to another funnel;
- Automatic creation of deals in another funnel when they reach a certain stage;
- Autotasks on statuses;
- Required fields;
- Field groupings.
In the “Qualification” funnel, the manager contacts the client and determines what area is of interest. Then the deals go to the “Individuals and Legal Entities” funnel, where sales work is carri.Out: calling clients, issuing an invoice for. Ucational courses, monitoring the receipt of payments.
After successful payment for the course, the deal moves to the next stage – paperwork – in the How to sell 200 courses a day and “Methodist” funnel, where documents are.
In each funnel, work is carri out with regular analytics, the client’s path is track – the beginning and. End of. Training; each department works in its own sales funnel. We have laid out the company’s areas on the shelves, we can see communication with the client, correspondence and documents.
How to speed up the process of creating contracts and commercial proposals in amoCRM by 2 times
The widget of the previous integrator did not allow taking into account the complexity of document flow.
The problem was solv with the help of the widget ” Documents ” and relieved the managers. Now all important documentation is generat in a couple of minutes, the time for creating business letters is sav 2 times.
Programmers wrote a custom modification, which, when a client re-applies to the company, transfers him to the responsible manager in amoCRM.The essence of the modification is to determine the current client by yaclid, notifying the manager about it.As soon as the client writes to the site, regardless of whether it is a new or repeated request, the script checks his unique data and informs the manager about it. Now each manager works with his client, does not conflict because of incoming requests.
