The days of only seeing 10 blue links in the SERPs are coming to an end. mexico telegram data We’re seeing establish players like Google and Bing show AI-summaries for search and new competitors to earn a share of the market. You can’t have a discussion about AI search results without mention Perplexity AI which is a relatively new AI-powered search engine that has been gaining a lot of market share and popularity since their launch. The days of only seeing 10 blue links in the SERPs are coming to an end. We’re seeing establish players like Google and Bing showing AI-summaries for searches and new “AI-first” competitors attempting to earn a share of the market. You can’t have a discussion about AI search results without mentioning Perplexity AI which is a relatively new AI-power search engine that has been gaining a lot of market share and popularity since their launch.
What is Generative Engine Optimisation (GEO)?
Generative Engine Optimisation is the process of optimizing content to improve event management basics
visibility in search engines that use generative AI. This includes Perplexity AI, Google AI Overviews (Google SGE), and BingChat. Generative Engine Optimization (GEO) combines content optimisation strategies and traditional SEO techniques with an understanding of how generative AI models interpret content. So what is the difference between this new GEO SEO compared to traditional SEO? Well, both have the same intent or end goal, and that is to improve visibility in search engine results. As you know, traditional SEO is all about optimizing a website and blog content to rank for target keywords in the Search Engine Results Pages (SERPs).
Is GEO Replacing Traditional SEO?
With all this talk about Generative Engine Optimization (GEO), you might american samoa business directory be wondering if it spells the end for traditional SEO. No, it won’t replace traditional SEO. Instead, we think GEO will augment traditional search engine results, helping users find information more efficiently and effectively.AI will become an invaluable tool for SEO specialists, but it won’t replace the need for human expertise, creativity, and strategic thinking. predict 5 to 10 years ahead gets tricky as AI technologies become more advanced and used in our daily lives. As things are now, GEO will not replace traditional SEO since search engines like Bing and Google still feature traditional SERPs with countless result and page.
