So don’t copy the content from the website one-on-one, but work out a content strategy and create posts specifically for your shopping page on Instagram. Think of content that focuses on the product. Consistency within the content is important and ensures that the house style is well express. This way you create a recognizable style for your brand and products. Instagram users also like a colorful timeline. Choose colors that match your company and products. It is also very interesting to vary with different image forms of your products, such as close-ups and flat-lays (photos from above).
Good examples
To make the above tips more tangible, I will give 3 examples of companies that have fully master product tagging and industry email list present their products in an inspiring way.
Rico Fashion
A good example is men’s clothing store Rico Moda . The company creates target content with its products in the lead role and plays well with color and the type of image.
product tagging Instagram Rico Moda
Seeing
Shoe store Ziengs varies greatly with how products are present. The brand uses influencers for this . The products europe email are shown in an original way by influencers and Ziengs in turn shares this content on its own timeline, with the products being tagg.
Product tagging Instagram Ziengs
Mac Cosmetics
In many other countries, product tagging on Instagram has been possible for a long time. Mac Cosmetics has been using the tool since September 2017. An inspiring, colorful, vari timeline is the result!product tagging Instagram Mac Cosmetics
Online shopping will continue to boom in 2018, especially via smart devices. Make sure your company embraces the latest shopping features such as product tagging, to make the customer journey as smooth as possible. And continue to inspire your potential buyers with unique, visually appealing why does a brand need merch? content on Instagram, with which they can then immiately buy your product. With the above tips as handles, you will soon make optimal use of product tagging on Instagram!
Also read the sequel to this article: Get more out of Instagram Shopping with measurable links & data
