Marketing channels. to marketing measures because he cannot resist being limit or influenc in his purchasing decision. In contrast to traditional marketing. stealth marketing does not provide any information to customers at the end of the measure. Classification of Stealth Marketing Terms In order to attract customers with an inspiring. surprising advertising sensation. thereby bringing the advertis company or product into the limelight. the advertising features of the campaign remain hidden in stealth marketing.
A customer tends to pay more attention
While stealth marketing can use the same tools Benin Email List as sensational marketing. the aim is still to market products and services in a disguis or acknowlging that they were the target of the marketing measure. Advertising agencies do not want to be identifi as the initiator of a covert campaign during and afterward. In international usage. the terms covert marketing or stealth advertising are often us synonymously. Stealth advertising is usually us if a method of product placement is describ; on the other hand. covert marketing is usually us if word-of-mouth marketing among peer groups is at the heart of the measure.
Covert manner without the recipients
Classification of Stealth Marketing Goals of Stealth Marketing The core goals of Stealth Marketing are to. Create attention and interest in a product or company Influence consumers during the evaluation phase of a product or service Among the following topics. one is particularly important. stealth marketing. Because customers are unaware that they TW Lists are expos to advertising measures. variable stimulus filtering. the system responsible for hiding rundant information in our perception depending on the situation. is not.
