This tool manages a product catalog, which will generate “ads” (product listings) for relat searches. This can be creat manually or automatically. It also has a 30-day validity period to ensure all data is up to date.
Search optimization
Merchant Center catalogs include information such as the brands a business sells, the models and colors it supports, shipping options, and more. All of this allows them to be optimiz for search engines, increasing their chances of reaching users.
Synchronize your e-commerce with Google Shopping
To promote a store’s products on this platform, they must be upload to a Merchant Center catalog. whatsapp number list This integration is key for e-commerce, as it increases visibility for specifically transactional searches, improving performance.
Integration with Google Ads
Using data stor in the Merchant Center, Google allows you to develop Shopping Ads campaigns. These campaigns make online store products appear as sponsor search results, offering a more seamless, relevant, and personaliz shopping experience.
Measuring the performance of your web store
Thanks to this tool, it’s american samoa business directory possible to retrieve data on user interaction with Google Shopping posts and paid ads. It can be us to optimize both an online store itself how to build a sales-generating email list for your online store (with examples) and the digital marketing strategies us to promote it.
