Netology ” is a university for training and additional education of specialists in the Automation of payments and refinement field of Internet marketing, project management, design, interface design and web development. Specialists from Google, Yandex, Mail.ru, Alfa-Bank and switzerland telegram data other companies share their knowledge with students.
On the company’s website, students can choose paid or free courses and sign up for trial classes. Most often, training takes place online, although there are also offline courses. Immediately upon payment for the course, video lessons, libraries with materials, as well as a schedule of webinars and classes open in your personal account.
This format of training is convenient and practical these days – in order to “gnaw on the granite of science” it is enough to have a computer
Business audit and task setting
The work of our system analysts began with a business audit. We found out the company’s goals, learned its needs, studied how the sales process works, and so on.
A total of 20 people work in amoCRM. The employees sell courses in various areas. The company works in the educational online platform “Foxford” with its own API. The educational resource “Foxford” is a proprietary development of the University “Netology”.
When a client selects a course, they already see the automatically calculated cost. All that remains is to confirm the purchase with the manager and promptly pay for the service. So, in order to speed up and automate the sales process, the company needed a widget that would generate a payment link for the client and pull data from the platform to amoCRM.
By clicking on such a link, the client will enter their bank card details and confirm the payment by clicking the “Pay” button.
The second global task is that the organization needs to understand sales analytics: determine the number of successful and unsuccessful transactions for further analysis. The calculation of indicators should be carried out regularly, providing them with up-to-date data.
Thus, we had to solve the following problems:
- Generating payment links for amoCRM clients using the API of their own product called ” Foxford”;
- Automatic upload of deals, contacts and companies from amoCRM into tables for deeper analytics.
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Development and implementation of our own widget ” Foxford “To solve the task, our programmers wrote their own widget that allows you to select the how to find competitor backlinks
company’s products in amoCRM and generate a payment link for clientsEverything works very simply. The manager selects from the fields:- resource type (“Course”, “Tutoring”);
- class of study;
- item;
- learning objective
After that, the list of available “products” (courses or packages of lessons Automation of payments and refinement with a tutor) will be loaded. Products are pulled from the Foxford portal via API. The amoCRM transaction fields will record the resource type (courses, tutors), ID of the products added to the cart. Then, a link for one-click payment is sent to the client.
In addition, to receive bonuses or discounts, this widget provides for entering a promo code.
The ability to link the generat cart to a specific user without having to send a link was also add . Instead of the “Generate link” button at the last stage, the manager simply changes the button to “Create cart”, after clicking it, the next step opens with entering contact information and two buttons – “Send to user” and “I want a link!”
