Veni, vidi, vici — has not worked in Internet Review of advertising sources marketing for a long time. Just 10 years ago, to make successful sales, it was enough to make a nice website with simple advertising and mexico telegram data collect a harvest of leads. Now, everything is more complicated: The user is attacked from all sides with the most sophisticated methods. In this arms race, the marketer whose arsenal of weapons is the most diverse and universal wins.
We will talk about the most typical and battle-tested advertising sources. Moreover, in the order in which they should be located in the sales funnel. So, let’s begin!
Targeted advertising
It is represented on the market by two systems: Facebook Ads and myTaget. The first is foreign, from Google, and works according to its principles. The second is domestically produced, is part of the myTarget system, but functions better independently.
In order to understand which tool is best for you, you need to delve into the how to get backlinks indexed faster
concept of Target itself – translated from English, this is a Goal.
What audience are you targeting when choosing Lead ads systems? It is important to understand that although most people have their own accounts in Review of advertising sources various social networks, they spend time in them unevenly.
If we look at the situation as a whole, the popularity rating of social networks in Russia in 2021 (according to We Are Social and Hootsuite in the annual report on the state of the digital sphere Global Digital 2021) looks like this:
In addition to the quantitative indicator, the qualitative one is no less important. If the YouTube audience is approximately the same in gender, then in Odnoklassniki the share of the female audience is 69.1%. In My World , the share of users 55+ reaches 35%, while in Vkontakte this same audience is just over 15%. Therefore, first you need to decide who your target audience is and who makes up its core. And only then choose a social network in Facebook Ads or myTaget.
It is also important to consider the following details when creating a lead generation form:
- time and place, location for your message
- an eye-catching picture
- great offer
- call to action
- additional questions with answer options that will help thailand data minimize random requests
And most importantly , you need to process each new lead Review of advertising sources as soon as possible, ideally within an hour. If you don’t have your own call center, you can always use a remote one . The main thing is not to let the lead cool off.
A landing page helps to warm it up . It is like a musketeer’s sword – the main weapon of an Internet marketer.
