Digital marketing trends for 2020 are on the horizon. Some were seen cyprus phone number list coming since the middle of last year, others are. Marketing Trends beginning to take shape as the quarter draws to a close. What’s certain is that this will be the year of automation, video marketing, and artificial intelligence.
If you want to learn about thethat are already taking shape, we recommend this article.
Marketing Trends 2020: Social Media
Direct communication via Messenger, WhatsApp and Instagram
Last year, messaging apps significantly improved customer service. However, 2020 is shaping up to be the golden year for conversational marketing.
WhatsApp alone. with a message opening rate of 90% and more than 3 million companies use it.
Tik Tok is a niche of opportunities
This social network. Marketing Trends with more than 1.5 billion users, ranked as the most best practices for email marketing downloaded app worldwide in January 2020. Many companies began including it in their campaigns to reach a younger audience.
Tik Tok is a network where 15- to 60-second videos are published and which has an extremely versatile and organic algorithm.
The content goes viral in seconds, and the targeting is highly precise. The company is expected to introduce advertising options for businesses this year.
Pinterest Ads
Pinterest is a vertical search engine with more than 300 million users, 80% of whom are women.
Although it doesn’t have significant monthly growth, it’s an excellent complement to digital marketing strategies, especially as a support for SEO strategies.
Now that it has its advertising platform, this year will be a key element in improving brand positioning.
Stories, stories, and more stories
This is one of the marketing trends that boomed significantly in 2019 and chine directory will grow even more in 2020. Instagram and Facebook Stories play an important role in brand awareness.
Audiences love 24-hour content; they consume it constantly. Companies leverage this dynamic to establish a presence. Users empathize with the brand because they constantly see it at the top of their screen.
In fact, users are more likely to follow our content through Stories than through their social media feeds.
Influencer marketing and personal branding
We’ve been familiar with influencer marketing for a couple of years now. But TikTok opened the door to a new generation of personalities whose tremendous organic reach has led them to represent major brands.
