Digital marketing has never been more important for businesses than it is now. The coronavirus lockdown marked a turning point in the way we do business. While brands with a digital presence continue to bahamas phone number list provide their services, other companies are suffering losses due to this period of inactivity.
There are three very specific lessons that the commercial sector must learn from this contingency:
Having an online presence should be a priority for brands.
Our way of doing business has to evolve.
And teleworking is fully functional.
Let’s look at each one in detail.
Digital Marketing in Times of Quarantine: We Are Increasingly Digital
The quarantine is a necessary measure to control the spread of the novel coronavirus. But the economic why is my instagram account stagnant? impact it generates is no joke. Many Peruvian companies are currently facing significant losses.
However, some companies that decided to invest in digital marketing continue to work from home. They continue serving their clients and even receiving new contacts.
It’s proven that digital marketing is the future for businesses. As I point out in the title: we’re increasingly digital. 94% of Peruvians consult the internet before making a purchase decision.
If under normal conditions the digital environment is a powerful ally in attracting sales opportunities, in this situation it is doubly effective: competition decreases and a solid content strategy is capable of winning over more customers via the web.
Digital Marketing in Times of Quarantine: Business Must Evolve
In countries like China, brands with a digital presenceb2c fax temporarily transformed their business models. They took advantage of the internet’s power to spread and attract customers and kept their companies afloat.
For example, How? Online. Families contacted the property owners through the real estate agency’s website and app. The tours were conducted via video calls.
Likewise, purchases on e-commerce sites like Alibaba soared, and demand for online conferences increased.
Digital Marketing in Times of Quarantine: Teleworking is Fully Functional
The third and most important lesson: Teleworking was previously considered ineffective and ineffective.
But this contingency is proving that it is possible to maintain performance from home, when the nature of the work allows it.
In the field of digital marketing, you can have an active team working from home, generating leads for your company and processing their requests.
