The first step in implementing an effective email marketing strategy is choosing your sending software.It is indeed essential to use software to send your emails for several reasons.
One-off emails
Email sending software therefore croatia phone number library allows you to manage subscriptions to your emails (a legal obligation that I will discuss below) but also to design your emails easily.
In just a few clicks, you can design a newsletter that’s enjoyable to read and meets your goals.
Comparison of solutions.
There are several email sending software promotional email: examples and template options available. To make an informed and relevant choice for your business, here are some questions to ask yourself:
- How many contacts do you have and do you plan to have in a year?
- How many emails do you plan to send in a year?
- What type of email do you want to send? (Automatic and/or marketing)
- Are you comfortable with English? (some software is only available in English)
These questions will help you determine which email marketing platform is best for your needs.
The different types of marketing
One-off emails are emails that are anchored text services in time. You design and send them as they happen. They follow the rhythm of your business:
- Newsletters present your company’s latest news (a new milestone, a new feature, or a new service) and/or highlight an example of how your products are used. They help you stay top-of-mind and inspire your recipients .
- Email campaigns are more focused on the marketing and sales aspect. A campaign can consist of 3 to 10 emails over several days or even weeks. They correspond to a promotion / a strong marketing moment .
